How to Create a Knock-out Speech

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Introduction

This video shares a quick story that shows how a bold idea can turn a good speech into a memorable one. You’ll hear how a speaker, working with a professional speechwriter, used a creative theme that suited his personality and delivered a talk that people were still discussing a year later.

What you’ll learn

• How creative themes can make a speech stand out
• Why the best ideas reflect the speaker’s personality
• How props or bold openings can lift energy in the room
• Why working with a speechwriter can unlock stronger concepts
• How a single memorable idea can give a talk long-lasting impact

Summary

A standout speech doesn’t need to be complicated — it needs to feel true to the speaker and memorable for the audience. In this example, a client wanted his conference speech to be the best of the event. Working with a speechwriter, he shaped a boxing theme that matched his personality and physical presence. He opened in red boxing gloves, instantly grabbing attention and setting a lively tone. The result was a talk that people remembered long after the event. The lesson is simple: when you choose the right idea and deliver it confidently, your message stays with people.

Mini FAQ

Do I need a theme to make my speech memorable?
Not always, but a strong theme can help if it reflects who you are and supports your message.

Is using props a good idea?
Props work when they feel natural and relevant. They should add impact, not distract.

Can a speechwriter help with creative ideas?
Yes. A professional can help shape concepts that match your personality and make your message stronger.

What makes a speech truly memorable?
A clear idea, a bold opening and delivery that feels authentic to the speaker.

Transcript (edited)

I had a brief a few years ago from a client who needed to give a great speech. His brief was simple: he wanted it to be the best speech at the conference. Working with one of our speechwriters, we developed a boxing theme. He was a big chap and it suited him. He began the speech wearing red boxing gloves. The talk landed so well that people were still talking about it a year later.

Suggested Links

• Develop a memorable speech concept
• Work with a professional speechwriter
• Create a strong opening for your speech
• Use props confidently and effectively

Read the Ultimate Guide to Public Speaking for Leaders