Media Interview Tips – Be a Compelling Interviewee

See all presentation training videos

Introduction: How to Become a Confident and Compelling Media Interviewee

This video explains how strong media interviews can open doors and why practice, clarity and confidence matter. You’ll learn how even unexpected people can excel on camera, why professional media training accelerates your progress and how to use interview questions as stepping stones to your key messages.

What you’ll learn: Improving Your Media Interview Performance

• Why good media interviews create new opportunities
• How unexpected people often turn out to be excellent interviewees
• Why professional training speeds up your progress
• How to use interviewer questions to deliver your key messages
• How to find common ground that keeps your audience engaged
• What makes a media interview compelling and confident

Summary: Turn Media Interviews into Opportunities with the Right Skills

A strong media performance can transform your visibility. When you deliver a clear, confident interview, word spreads and you’re often invited back. Many of the best media spokespeople aren’t the obvious choices — sometimes the quietest person becomes the most natural on camera once they’ve trained properly. Professional coaching gives you the tools, techniques and confidence to improve quickly. To become a compelling interviewee, you need to know exactly what you want to say. Use interviewer questions as platforms for your key messages and find the common ground that makes your answers interesting and relevant to the audience. That combination is what makes you memorable.

Mini FAQ: Becoming Better at Media Interviews

Can anyone become good on camera?
Yes. Many people surprise themselves with how skilled they become once they’ve trained.

Why is professional training important?
It gives you the shortcuts, feedback and practice you need to improve quickly and safely.

How do I stay in control during an interview?
Decide your key messages and use the questions as stepping stones to deliver them.

What makes an interview compelling?
Clear messages, confidence and a sense of connection with both the interviewer and the audience.

Transcript (edited)

If you put in a good performance in a media interview, word spreads. You’re often asked back, and it can become a powerful way to communicate more widely. Sometimes the best interviewees are the most surprising people. We worked with an investment banker who no one expected to shine on camera; after media training, she was terrific — she’s now working in television as an interviewer.

If you want to improve quickly, practise in a professional setting and learn the techniques. It’s the only way to progress at speed.

The best way to become a compelling media interviewee is to decide what you want to say, use the interviewer’s questions as platforms for your messages, and find common ground that makes your answers interesting and relevant to your audience. That’s how to become compelling on camera.

Suggested Links

• Become a stronger media spokesperson
• Learn techniques for controlling interviews
• Practise delivering clear, confident messages
• Improve your media performance with professional coaching

Speak to an expert. Get a free consultation

Read Our Ultimate Guide to Media Training and Better Media Interviews