How to Make a Presentation Interesting – Best Ideas
March 14, 2023
Do you want to make an interesting presentation? How to make a presentation interesting? How do you create an interesting presentation? How do you make a boring presentation interesting?
Meet the Author: Benjamin Ball
Ben is the founder of Benjamin Ball Associates and leads the presentation coaching and pitch deck creation teams. Formerly a corporate financier in the City of London, for 20+ years he’s helped businesses win with better pitches and presentations, particularly investor pitches. He is a regular speaker and a guest lecturer at Columbia Business School and UCL London. Follow Ben on LinkedIn or visit the contact page.
Why Make an Interesting Presentation
If you talk about a dry topic in a dull manner, your audience will struggle to stay awake.
Instead, to be sure you have an interesting presentation, you need to make an impact and make your presentation memorable. This can feel intimidating: some topics don’t appear to offer much scope for drama. But you can apply simple presentation skills to add interest, whatever your subject.
Use Core Presentation Skills to Make a Boring Presentation Interesting
Making a presentation engaging involves more than simply sharing information. Instead you want to connect with your audience so they can feel your passion and know that this presentation will help them.
One of the best ways to achieve this is by talking directly about what is interesting to your audience. Avoid a standard presentation filled with text-heavy slides; instead, imagine your audience saying “So What” about everything you say.
And use plenty of personal pronouns (eg “You”). Better slides by themselves will never make you a better presenter. You need to learn essential presentation skills.
There are many ways to make a presentation interesting. These are some top tips from our coaches, who have been supporting businesses for 15 years to create compelling presentations:
How to Make Your Presentations Interesting -11 Top Tips
How to Make a Presentation Interesting
Follow these steps below and you’ll be sure of creating fun presentations from now on:
1. Ditch the text heavy, number heavy slides
We’ve all been there: slides crammed with text, leaving the audience squinting and scrambling to take notes. Fight this information overload by embracing visual storytelling.
For example, we always delay creating any slides / visual aids until late in the process. Start instead by writing a brilliant script.
Instead of lengthy paragraphs, make your presentation interesting using powerful images, infographics, and videos to convey your message. Remember, a picture (or video) is truly worth a thousand words.
Even better, write a brilliant report that you circulate beforehand (ideally one side of A4) and then speak with no slides. It may sound radical, but it’s what all the best people do.
To make a presentation truly engaging, create a dynamic experience that grabs and holds your audience’s attention. A great way to do this is by using a mix of multimedia elements. PowerPoint slides, for example, shouldn’t just contain endless bullet points. Instead, try adding visual aids like images, video clips, or even sound effects where appropriate.
Steve Jobs is a great example of how to blend simplicity with impact—he used clean, visually appealing slides and kept each point clear and memorable. His presentations were designed to support his message rather than distract from it, which gave them a professional look that many presenters strive to emulate.
Remember, most leaders don’t do PowerPoint.
2. Include a compelling narrative
People are hardwired for stories.
So, ditch the lecture and transform what you want to say into a compelling narrative. This could involve highlighting a real-world case study, sharing a personal anecdote, or even framing your presentation as a problem-solution journey.
When you speak to your audience on an emotional level, you’ll make your message far more memorable. And the drier your subject – the more important this is. The real art is to turn a dry boring presentation into something interesting.
EXAMPLE Before: “Sales are up 10% this quarter” After: “Because of all your hard work, because of the new products we have launched and because our clients love our service, we have grown sales by 10% this quarter. Well done!”
3. Remember, “less is more”
Don’t overwhelm your audience. Instead, focus on the key takeaways you want them to remember. Imagine your audience asking throughout.
The Key takeaways are what you want your audience to remember and addresses are the topics your audience wants covered. If you can answer these two questions: ‘So What?’ ‘What’s in it for me?’ they will see your presentation as an interesting presentation.
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At Benjamin Ball Associates, we’ve been coaching business people to improve their business communication skills for over 15 years. Our coaching is fast and effective. We work with individuals and with companies, one-to-one and in groups. Call us today to learn more.
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Passive presentations are a recipe for audience boredom. To avoid this, you should incorporate interactive elements to keep your audience engaged. Audience participation is an effective way to keep people engaged. Rather than making your presentation a one-way lecture, think of ways to turn it into a conversation.
Interactive presentation ideas you can use include asking thought-provoking questions, conducting quick polls, or even having small group discussions. Remember, your goal is to create a dialogue, not a monologue. When your audience feels involved, they will feel that you are giving an interesting presentation
Here’s how you can do it: Imagine you’re giving a presentation on workplace productivity. Instead of saying: “Multitasking reduces efficiency by 40%.” (Fact-heavy, passive)
You could instead ask: “Raise your hand if you’ve ever tried to multitask during a meeting—how did that go?” (Interactive, relatable)
Or, for much larger audience you can use a live tool like Mentimeter or Slido to poll your audience: “On a scale of 1 to 5, how often do you think multitasking helps or hurts your productivity?”
This approach breaks the ice, keeps attention high, and makes your message more memorable because the audience feels involved.
Pro Tip: Even in virtual presentations, use chat reactions, emoji responses, or breakout rooms to maintain energy and interaction.
By sparking dialogue, you transform passive listeners into engaged contributors—making your presentation far more dynamic and impactful.
5. Use surprise
“Me talking to you about improving customer service is a complete waste of time… But any of us doing something that improves our customer service is time well spent.”
A surprising phrase will make your audience pay attention, as their expectations are jolted. The second line then mirrors and twists the first. The use of personal pronouns – me, you and us – keep the sentence active and involve your audience.
6. Use a set of three to add spice to your presentation
“Three unanswered calls; two unhappy customers; five wasted minutes hanging onto the phone. Would you accept that from BT? So why should anyone accept that from us?”
This uses a set of three – a powerful tool in spoken language – in the first sentence. Then it connects the issue to an experience we all recognise before tying it back to the task in hand.
7. Use stories
“This morning, Mary waited 20 rings for her call to be answered. When the phone was finally picked up by John, the CSR, he denied all knowledge of her case. He suggested she call back next week.”
“What did you do today to improve your customers’ experience? And what could you have done? I want to show you three simple ideas that you can use every day to make your customers happier.”
Here, using two rhetorical questions prompts the audience to start to answer them in their heads. The second half shares up-front the benefits that listeners will get from continuing to pay attention.
9. Use rhyme
“When the customer rings – hear them sing. When the customer moans, listen to them on the phone.”
Our brains love rhyme and rhythm, which is why we find it so easy to remember songs. If you include a rhyme you can help the audience recall the main takeaway of your talk or presentation.
10. Be yourself, and let your passion shine
There’s nothing more convincing than a speaker who is passionate about their topic. Don’t be afraid to inject your personality into your presentation and speak with genuine enthusiasm. Your passion will be contagious, and your audience will be more receptive to your message.
Body language and eye contact are also key to connecting with your audience. When you watch a TED Talk, for example, you can see how powerful these elements can be; presenters use confident body language and steady eye contact to build rapport and make their message resonate.
Similarly, the way you move, gesture, and react to audience cues can greatly influence how your message is received. For those new to this type of presentation, practising with a friend or colleague can help polish your delivery and make your whole presentation flow smoothly.
11. Bonus Tip: Practise, practise, practise!
The more comfortable you are with your material and delivery, the more confident and engaging you will appear to your audience. Learn how to practise your presentation like a professional.
Lastly, don’t forget to reinforce your key messages throughout. Summarise your main points and consider ending with a powerful takeaway to ensure your presentation has a lasting impact. A good presentation leaves the audience with something memorable, inspiring further thought or action well beyond the session.
Remember: it’s not about how much you say, but how much impact you make.
Each of these examples shows how small, easy-to-use presentation skills can transform a boring presentation into an interesting, engaging presentation. At first, it might feel odd to change the way you use language, but after a little practise these techniques will soon become part of your public speaking toolkit.
How to Make Your Presentations Interesting – Forever
We specialise in coaching executives to be brilliant presenters. We’ve been doing this for 15 years and are recognised as being brilliant at what we do. Our tailored public speaking coaching sessions are fast, intensive and effective
We can help you to communicate clearly, confidently and with impact, in time for your next talk or presentation.
Call Louise on +44 20 7018 0922 or email info@benjaminball.com to find out more.
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We can help you present brilliantly.Thousands of people have benefitted from our tailored in-house coaching and advice – and we can help you too.
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1. Why is it important to make a presentation interesting?
An engaging presentation captures attention, improves retention, and ensures your key messages resonate with your audience. A dull presentation can lead to disengagement and a lost opportunity to communicate effectively.
2. How can I make a presentation more visually appealing?
Better slides should be your last question. There are much more important things to do first. When you do tweak your slides, use images, infographics, and videos instead of text-heavy slides.
3. What role does storytelling play in an interesting presentation?
Stories create an emotional connection with your audience, making your message more compelling and memorable. A well-placed anecdote or case study can bring dry topics to life.
4. How can I make complex topics easier to understand?
Simplify your message by using clear language, breaking information into digestible chunks, and using analogies or examples to illustrate key points.
5. How do I keep my audience engaged throughout my presentation?
Most importantly, talk about them and their interests throughout. Use personal pronouns. Encourage interaction by asking rhetorical questions, using audience polls, or incorporating live demonstrations. Engagement helps prevent passive listening.
6. Can humour make a presentation more interesting?
Yes, when used appropriately. A touch of humour can lighten the mood, build rapport, and keep your audience’s attention. However, ensure it aligns with your topic and audience.
7. What are some quick techniques to add energy to a presentation?
Use dynamic vocal delivery, varying your tone and pace. Move naturally, use gestures, and make eye contact to create a more engaging presence. A presentation coach can help you develop these skills.
8. How important is body language in making a presentation interesting?
Very important. Confident posture, purposeful gestures, and eye contact can reinforce your message and keep your audience engaged.
9. What is the rule of three, and how does it help in presentations?
The rule of three is a technique that presents information in three key points, making it more structured, rhythmic, and easier to remember (e.g., “Three unanswered calls, two unhappy customers, one lost opportunity”).
10. How do I start my presentation with impact?
Avoid generic openings like “Good morning, my name is…” Instead, start with a compelling fact, a thought-provoking question, or a powerful story to grab attention immediately. Read more about how to start a presentation.
11. What is the best way to close a presentation?
End with a strong summary of key points and a memorable call to action. Reinforce your message and leave your audience with a clear takeaway.
12. How can I make my slides more effective?
Design slides to support—not repeat—your speech. Keep them visually clean, easy to read, and use minimal text.
13. Why should I practise my presentation?
Rehearsing boosts confidence, improves fluency, and helps you refine your delivery. Practise in front of a colleague or record yourself to identify areas for improvement. You’ll get better the more your practise.
14. Where can I get expert coaching to improve my presentation skills?
Benjamin Ball Associates offers tailored presentation skills coaching to help business professionals become more confident, engaging, and impactful speakers. Contact Louise on +44 20 7018 0922 or email info@benjaminball.com for a free consultation.
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