Benjamin Ball Associates offers media training to help business executives deliver confident and effective media interviews. We show you how to prepare for press & TV interviews, answer journalist questions effectively, and manage difficult situations.
Whether you are CEO, on the board or an executive, you will build media interview skills to last a life time. Work with our journalist trainers and build confidence to handle any media interview.
As a media training company, we are known for fast intensive interview role play and outstanding results.
Business Focus | Fast Results | Award-winning Coaches
Contact us to discuss how Benjamin Ball Associates can help you with media interview training London
“Benjamin Ball Associates have helped transform how our clients get their message across… As a result, our clients have become more aligned in their messaging … resulting in better and more impactful media coverage. I would highly recommend them!”
Refine your messaging so that you get maximum impact from your press interview.
Interview tips to prepare you for anything.
We prepare and equip spokespeople and organisations for all kinds of media scrutiny.
Completely personalised group or 1-2-1 media training courses delivered by experienced press, TV & radio journalists. Proven media training techniques for CEOs, executives, spokespeople and comms teams.
Whether it’s face-to-face, on radio or TV, you can improve what you say, how you say and how you look.
We get you ready for media interviews with role play on camera. Benefit from world-class corporate media training.
A media interview may feel challenging. But by preparing properly, you can shine in media interviews. Nobody is a natural interviewee. The great media interviews only happen when the subject is properly prepared.
For media interviews, get prepared and don’t leave anything to chance.
“We enjoy working with Benjamin Ball Associates to support our clients with coaching… We have no hesitation in recommending them.”
Our media trainers will give you exactly the support you need. With intensive mock interviews you will be prepared for your important media interviews.
1. We have been doing this for 15 years. We know our stuff.
2. We get fast results. A few hours of coaching is all you need.
3. We are specialists in C-Suite coaching. Your CEO will love us.
Call Louise Angus today on 020 7018 0922 for a free consultation.
1. Senior executives, who are expected to speak to the press
2. Other executives, who might meet the press, and need to keep to the company line.
3. Members of the communication team.
4. Entrepreneurs, for whom press can be the most cost-effective form of marketing.
At Benjamin Ball Associates, our Media Training programs are delivered by industry experts who understand how to communicate with the media and handle tough interviews. We help you to learn and develop essential skills to handle tricky situations across different media, including TV, radio, or press.
We provide entirely personalised training for groups or one-to-one sessions to transform the way you relay your company message and help you to derive maximum impact from all media communications and interactions.
Our team members have over twenty years’ experience and we have helped management teams globally improve their media communications. From CEO media interviews downwards, we help you speak with confidence when under intense scrutiny. Using proven methods and tactics, we help you to understand what to expect when disaster strikes, and how to communicate with clarity and authority. It’s essential media interview preparation.
1. You will improve how you and your business are covered in the media
2. You will know how to act when you meet a journalist. What you can say and what you can’t
3. You’ll look good on TV and sound good on the radio
4. You’ll know how to prepare for a media interview
5. You’ll know what to do when a journalist rings up and asks questions
6. You’ll know how to help journalists write the story that you want them to write
7. You’ll understand how to react in a media crisis
8. You’ll know how to prepare for any media interview and how to avoid all the pitfalls
Our experienced journalists coaches will show you how to keep your communications accurate and consistent. You will keep control when faced with tough questions in media interviews. Your leaders and teams will understand what should and should not be said – and how to get the coverage you want. When you respond clearly and concisely in interviews you will keep your customers, your shareholders and your investors happy.
Whether responding to press criticisms or handling negative comments on social media channels, positive responses can help build better relationships with business associates and the public. Crisis management training will help teams pull together and devise effective solutions to potential problems before they happen.
While our media trainers are based in London, we can help you anywhere. Your media training will be completely customised whether in a group or one-to-one.
You can work face-to-face or virtually, online.
The coaching will involve extensive interview role-play with multiple mock interviews. Like this, you will be very prepared for future media interviews.
1. Research the journalist and the media outlet. What are their interests? What kinds of questions do they typically ask?
2. Identify your key messages. What are the most important things that you want to communicate in your interview?
3. Practice your answers to common questions. This will help you to feel more confident and prepared on the day of your interview.
4. Be prepared to handle difficult questions. Think about how you will respond to questions that are challenging or controversial.
5. Understand the tricks and tools a journalist will use. And what you can do to counter these.
If you want help preparing for a media interview, get in touch today. Never leave a media interview to chance.
Contact us for a chat about how Benjamin Ball Associates can help you.