When an investor questions how you calculated your Private Equity fund’s performance, how do you react? If an investor asks how many people left your VC Firm in the last 12 months, what do you say?
Investors tell us that, too often, people avoid, second-guess or provide scrambled answers to simple questions. Sometimes their demeanour becomes defensive or aggressive.
For many Private Equity Funds and VC Firms, answering these questions is the most daunting part of speaking to investors. You don’t know what they’ll ask you, you don’t want too much focus on anything negative and you’re anxious about losing investors’ interest.
However, investors are simply doing their job when they take a critical approach and ask challenging questions.
This preparation tip is taken from our free ebook: Eight questions you must answer before pitching to investors:
Look at your fund objectively. Get an expert third party to look at it. What are the areas you are most likely to be challenged on? Prepare your answers to these and rehearse delivering them confidently.
Successful fundraising and management teams prepare with the intensity of an elite athlete. After all, you want to be seen at your peak when meeting investors.
For important investor events, we frequently spend many hours preparing teams with tough questions, video review and rehearsals. Just like elite athletes, you only build muscle strength with practice.
We’ve created a free ebook on standing out with investors, exclusively for Private Equity Funds and VC Firms. By answering eight simple questions, you’ll discover whether you are likely to impress investors.
A ‘yes’ to all eight questions means you are investor-ready, with a persuasive pitch that will make it quicker and easier for you to raise funds.
The ebook is full of practical tips, advice, and feedback from LPs. It will help you to make immediate improvements to your investor pitches and meetings.
In the meantime, if you’d like to improve your handling of investor questions, please give us a call. Working with our experts is a small investment that can deliver amazingly high returns. Call Louise Angus on 020 7018 0922 or email louise@nullbenjaminball.com.
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You may also be interested in our 10 tips from the experts on answering tough investor questions and our six tests to check whether your Private Equity Pitch Book is investor-ready.
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“BBA transformed our pitch into a compelling investment narrative. They undoubtedly helped us secure Sky TV as an investor.”
Gerry Bastable Director, Blast Films
“The new presentation properly represents the institutional quality of our fund. It has been a step change for us.”
Erwin de Kleijn Head of IR, Saemor Capital
“We were very pleased…[BBA] helped us define and explain our unique value proposition. As a result we have attracted new and different investors.”
Florian Kemmerich Managing Partner, Bamboo Capital Partners
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Client Services Director
Louise Angus
+44 (0)20 7018 0922