“It’s not just what you say that counts, it’s also how you say it.
The success of your argument critically depends on your
manner of presenting it.”
Alain de Botton
Whether you are talking to investors, pitching for new business, or appealing to your colleagues you can be more persuasive.
To be more persuasive, you want to apply these five essential tools:
Do you know what really matters to your audience? When you do, create messages that speak from their point of view.
Keep your ideas clear and to the point. The simpler your message, the better. (Usually, this is not easy)
“facts get forgotten, stories get repeated” Use stories.
Your performance is as important as your words. Energy and passion get results
Make every part of your communication work:
They should all work together
As you can see, while your words and messages are important, how you look, how you talk and how you gel with your audience are just as crucial.
Download our free ebook to start your journey towards becoming a Powerful Presenter.
You’ll learn our 5-step process for transforming. Turn any dull, forgettable and un-engaging presentations into Powerful Presentations that are inspirational, memorable and persuasive.
You’ll get practical tips and insight to help you make immediate improvements:
Download your free copy of our Five Steps to Improve your Leadership Talks ebook now.Be more persuasive in your presentations
Fundraising presentations are hard work. You're bombarded with challenging questions from investors, worn out by long days, and struggling to...
Investment decision-making is not totally rational. Are you using all the tools at your disposal to create and deliver persuasive...
Do your public speaking skills inspire, motivate and influence others? They should. Many leaders are nervous of public speaking. Some...
A great investor pitch book is at the heart of successful fundraising. You use it to capture the essence of...
Better Body Language We all know that body language is important in business. But how important? And does is really...
How can you be seen as a top 1% fund by investors? At SuperReturn Emerging Markets in Amsterdam, experienced LPs...
A great elevator pitch is an essential part of your toolkit Last month I chaired the Quickfire Showcase at Berlin’s...
You must prepare for media interviews The excruciating Newsnight interview with Treasury Minister Chloe Smith this summer is one example of...
These days, we are writing more than ever. That means it’s harder than ever to grab attention. Your readers have...
When an investor questions how you calculated your Private Equity fund's performance, how do you react? If an investor asks...
How do you choose a public speaking coach? When selecting a public speaking coach or presentation trainer, you want to work...
How To Use Powerful Language For Leadership Communications Great leaders use Power Language. It adds interest and colour to...
So What? is probably your most important question. When you put your talk or presentation together, how do you decide what...
What do LPs want from private equity funds at first investor meetings? That's the question I put to the panel...
What do investors really want? Six tips We wrote this piece with our Private Equity clients in mind. But there...
Do you want to give high impact talks and presentations? Do you want to engage your audience? And do you want...
How to tell a great business story Leaders use storytelling so that audiences listen, remember and act on what they...
How do you make your investment pitch more memorable? It's a real challenge these days. Investors have more opportunities than...
Your leadership talks need to be persuasive As a leader, every talk or presentation you give is an exercise in persuasion....
A well-crafted private equity pitch book can make the difference between securing a first meeting with investors and getting a...
“BBA transformed our pitch into a compelling investment narrative. They undoubtedly helped us secure Sky TV as an investor.”
Gerry Bastable Director, Blast Films
“The new presentation properly represents the institutional quality of our fund. It has been a step change for us.”
Erwin de Kleijn Head of IR, Saemor Capital
“We were very pleased…[BBA] helped us define and explain our unique value proposition. As a result we have attracted new and different investors.”
Florian Kemmerich Managing Partner, Bamboo Capital Partners
Client Services Director
+44 (0)20 7018 0922