“It’s not just what you say that counts, it’s also how you say it.
The success of your argument critically depends on your
manner of presenting it.”
Alain de Botton
Whether you are talking to investors, pitching for new business, or appealing to your colleagues you can be more persuasive.
To be more persuasive, you want to apply these five essential tools:
Do you know what really matters to your audience? When you do, create messages that speak from their point of view.
Keep your ideas clear and to the point. The simpler your message, the better. (Usually, this is not easy)
“facts get forgotten, stories get repeated” Use stories.
Your performance is as important as your words. Energy and passion get results
Make every part of your communication work:
They should all work together
As you can see, while your words and messages are important, how you look, how you talk and how you gel with your audience are just as crucial.
Download our free ebook to start your journey towards becoming a Powerful Presenter.
You’ll learn our 5-step process for transforming. Turn any dull, forgettable and un-engaging presentations into Powerful Presentations that are inspirational, memorable and persuasive.
You’ll get practical tips and insight to help you make immediate improvements:
Download your free copy of our Five Steps to Improve your Leadership Talks ebook now.Be more persuasive in your presentations
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“BBA transformed our pitch into a compelling investment narrative. They undoubtedly helped us secure Sky TV as an investor.”
Gerry Bastable Director, Blast Films
“The new presentation properly represents the institutional quality of our fund. It has been a step change for us.”
Erwin de Kleijn Head of IR, Saemor Capital
“We were very pleased…[BBA] helped us define and explain our unique value proposition. As a result we have attracted new and different investors.”
Florian Kemmerich Managing Partner, Bamboo Capital Partners
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