When you give a conference talk (or any other bit of public speaking) you want to sound impressive.
But, too many people fall into this trap: The way we speak and the way we write are very different. What looks good when written is unlikely to sound good when spoken.
So, if you prepare by writing a script, do it differently. The rule of thumb is “Speak then Write”. Say your words out loud and then capture them on paper.
Then, with your spoken script as a first draft, spend time practicing. Get a critical audience and ask for feedback on how well you come across. Keep changing: fixing your words and your performance.
If you can. get a professional to advise you how to sound and look impressive. They will show you new ways to use words and lots of tricks to engage with your audience. You will be surprised what a difference expert advice can make.
If you want to discuss your conference speaking with an expert, call Benjamin Ball Associates on +44 20 7193 0130