Death by PowerPoint

Make Your Financial Presentations Sparkle in Just Three Steps

March 20, 2014

Create Great Financial Presentations

“It’s just a financial presentation.”
“How can you get people engaged when reporting numbers?”
“It’s really hard to get the board interested.”

These are typical comments we hear from CFOs and financial controllers.

Fortunately, financial reporting presentations can be as lively and interesting as the most punchy marketing presentation.  It just takes a clear structure and a bit of practice.

This simple three step process will help you make your next financial presentation engaging and interesting:

 1.     It’s not about the numbers, it’s about the story behind the numbers

What is the big story?  Is it good news or bad news?  What explains the numbers?  How do they all fit together?  For anyone trained as an accountant this part of the planning process can be challenging.  Your accountancy training makes you very good at producing the right numbers and explaining them.  What it does not do is show you how best to tell the story to a general non-financial audience.  Fortunately this skill can be taught.

 2.     A beginning, a middle and an end

The structure of your presentation is as important as your messages.  Your structure is the framework that makes your communication easy to understand.   Starting clearly and finishing smartly combined with simple well-tested structures for the middle of your presentation will mean your presentation is easy for you and easy for your audience.

 3.     Turn it into a performance

OK, you are not an actor.  But, when giving a presentation you want to give it your best.  A presentation is a different type of communication and needs some carefully choreographed behaviours.  For example, can you guide your audience’s attention to where you want it? Can you use eye contact to connect with those that matter?  Can you use reinforcing techniques to emphasise what you want remembered?  These are all simple tricks that anyone can learn.


If you want to build core skills to give sparking financial presentations, then contact us today.  In just one or two short sessions we can give you exactly what you need to deliver powerful and confident financial presentations.

Start your journey to world-class public speaking skills now

Download our free ebook to start your journey towards becoming a Powerful Presenter.

You’ll learn our 5-step process for transforming dull, forgettable and un-engaging presentations into your most Powerful Presentations yet: inspirational, memorable and persuasive.

It’s full of practical tips and insightful quotes that will help you make immediate improvements to your leadership talks and presentations, including:

  • Increased confidence when you talk and present.
  • Improved ability to persuade your audience.
  • Greater engagement with your audience.
  • Practical ways to plan and structure your talks.
  • The inspiration and motivation to change.

Download your free copy of our Five Steps to Improve your Leadership Talks ebook now.

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What Our Clients Say

“The new presentation properly represents the institutional quality of our fund. It has been a step change of us.”

Erwin de Kleijn Head of IR, Saemor Capital

“This training has contributed directly to new business – including a new FTSE100 client.”

Michelle Elstein Head of Business Development, Olswang LLP

“BBA transformed our pitch into a compelling investment narrative. They undoubtedly helped us secure Sky TV as an investor.”

Gerry Bastable  Director, Blast Films